Every year, Pantone announces a color of the year that sets the mood for the season. However, this year, the color-focused company chose two shades for the first time ever.
Rose Quartz, a light pink, and a soft blue called Serenity were revealed as this year’s colors of the year.
Leatrice Eiseman, Pantone Color Institute executive director, explained the duality of the choices on the company’s website.
“Joined together Rose Quartz and Serenity demonstrate an inherent balance between a warmer embracing rose tone and the cooler tranquil blue, reflecting connection and wellness as well as a soothing sense of order and peace,” Eiseman said.
According to the website, the color choices challenge tradition and reflect the gender equality social movement by using color as a form of expression instead of focusing on fashion established as male or female.
The website also offers a multitude of color pairings. Whether customers want to use Rose Quartz and Serenity to re-paint a bedroom or dress in daily wardrobe, the colors of the year can provide a relaxing and fashionable atmosphere.
Elizabeth Wright, fashion merchandising sophomore, said there are many ways to incorporate the colors into everyday life.
“I honestly think that maroon would go great with Rose Quartz. They match pretty well,” Wright said. “Most Rose Quartz jewelry or shoes will have gold accents. Since Texas State is maroon and gold, it will definitely match with those.”
Students don’t have to be fashionistas to integrate the colors into their personal styles, Wright said.
“I think they’re really attractive colors. So, if you weren’t in the loop with what was going on, you’d see them and you’d know it’s a thing,” Wright said. “Most stores are going to stock a whole bunch of stuff in those colors now, so you’ll see everything’s in that color and you’re kind of going to go for it.”
Wright said the colors are calm and soothing to tone down the chaos going on in the world. Also, choosing two colors instead of one was a positive for the company.
“Usually, when you have the one, you have a broader spectrum of what you can match with it,” Wright said. “But, when you have two, you already have two set colors you know are in trend. They both go together really well.”
Wright said Pantone color fans have already started using Rose Quartz and Serenity in items other than fashion.
“I’ve already seen planners. On the outside, they’re already the colors and people color code the days with different writing in those colors,” Wright said. “I saw mugs. I saw little pins with random things on them, but they were already in those colors.”
Wright said companies and stores already offer items in those colors, but will showcase them more since Pantone’s announcement.
“There’s already things in those colors and now that those are the set colors, you’re going to see an abundance of them,” Wright said. “They’re actually going to be advertised rather than just something that goes by unnoticed.”