Despite what its name implies, San Marcos’ Taecho Group is already achieving recognition for its work.
“Taecho” is a translation of “in the beginning,” the first words of the Korean Bible. The web developing company, co-founded by Texas State alumnus Adam McCombs, creates websites and applications for a number of clients. McCombs said he hopes it will soon grow into a full service agency that will take on advertising projects and campaigns.
McCombs started the Taecho Group in 2011 with co-founder and developer Robert Banh, whom he had previously worked with as a freelancer in Austin. Creative director Luke Woody joined Taecho in October. Woody said he and McCombs met as Texas State students and pledged the same fraternity.
McCombs said shortly after the startup began, the Austin-area Circuit of the Americas approached Taecho to build a website as the racetrack was being constructed.
“Most of our clients have a web presence, and that’s why they come to us,” Woody said. “They want to have a cool vibe and tell a story in a neat way.”
McCombs said the demand for Taecho grew because of the recognition that came from working with Circuit of the Americas. Taecho now works with clients in several different states and countries, the group said.
Banh said word of mouth played a major role in helping Taecho grow, although the original duo did not have plans for the company to do so. He said clients who worked with him and McCombs during their freelancing days were an integral part of the process.
“You do work with two great clients, they refer people and then you have four people,” Banh said. “It just exponentially grows.”
Ongoing projects for Taecho include helping to build an e-commerce platform for a Canada-based company and continuing to promote music at the Tower Amphitheater.