Local Whataburger selected for prototype renovations

Trends Reporter

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The Whataburger location near the intersection of IH-35 and Guadalupe Street will be demolished in June to make space for a larger restaurant.

The Whataburger located off Interstate Highway 35 at the intersection of Guadalupe Street and River Road has been selected to undergo major transformations and become a new prototype for future locations.

With more than 700 locations across the country, James Turcotte, Whataburger senior vice president of real estate, said San Marcos was chosen as the prototype location because it is a growing community.

“This restaurant is one of the busiest locations in the entire company, so it’s important we match that growth,” Turcotte said.

Construction will begin this month in the parking lot, and the closing and demolition of the entire restaurant will take place June to make way for a larger one, said Amber Pharris, location manager.

The dining room and drive-thru will remain open during the first phase of construction, but is anticipated to close when construction starts on the building itself. The building will be placed slightly off the footprint of the current one to increase its square footage from 3,200 feet to 3,600.

In addition to physical expansion, the new restaurant will feature an updated design, two drive-thru lanes and a more modern dining room that will include photos showcasing Whataburger’s history and new LED lighting.

The goal of the prototype, which is scheduled to reopen in August, is to set the standard for future Whataburger locations. The future locations will feature the new changes represented in the San Marcos restaurant and will include upgrades in interior and exterior lighting as well as state-of-the-art kitchen equipment.

“Our goal is to provide an even better experience for our customers,” Turcotte said. “The end result will be a larger restaurant that can serve our San Marcos neighbors even better.”

Turcotte apologized for any inconvenience the closing may cause customers.

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